Strategic Brand management:Building, Measuring, and Managing brand equity
By: Keller Kevin Lane.
Contributor(s): Parameswaran M G Isaac Jacob.
Material type:
BookPublisher: New Delhi Pearson 2013Edition: 3.Description: xxiii+695.ISBN: 9788131756898.
| Item type | Current location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
BOOKS
|
GENERAL STACK AREA | 658.4012 KEL/S (Browse shelf) | Available | 62815 | ||
|
BOOKS
|
GENERAL STACK AREA | 658.4012 KEL/S (Browse shelf) | Available | 62816 |
Total holds: 0