NSS COLLEGE OF ENGINEERING LIBRARY

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1. Marketing Management; A South Asian perspective

by Kotler Philip | Keller Kevin Lane Abraham Koshy Mithileshwar Jha.

Edition: 14Material type: book Book Publisher: New Delhi Pearson 2013Availability: Items available for loan: [Call number: 658.8 KOT/M] (2).

2. Framework for marketing management

by Kotler Philip | Keller Kevin.

Edition: 5Material type: book Book Publisher: New Delhi Pearson 2014Availability: Items available for loan: [Call number: 658.8 KOT/F] (5).

3. Strategic Brand management:Building, Measuring, and Managing brand equity

by Keller Kevin Lane | Parameswaran M G Isaac Jacob.

Edition: 3Material type: book Book Publisher: New Delhi Pearson 2013Availability: Items available for loan: [Call number: 658.4012 KEL/S] (2).

4. Strategic brand management: Building, Measuring, and Managing Brand Equity

by Keller, Kevin Lane | Ambi M G Parameswaran | Isaac Jacob.

Edition: 4th ed.Material type: book Book Publisher: New Delhi Pearson 2015Availability: Items available for loan: [Call number: 658.4012 KEL/S] (3).

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